All posts tagged: Bodega Blush

File No. 9: Claudia Hilario, blogger, Bodega Blush

I was present during some of the initial conversations that sparked the launch of Bodega Blush. Just a few months prior, I met Claudia Hilario, its founder. At this point, she was an editor at Primera Hora with 10 years of experience behind her. But, a dream is unstoppable, and so, Claudia’s was no exception. A few weeks after revealing her plans to us, Claudia left the company to launch her own blog. As an accomplished editor, it’s a move not many have the ovaries to make. But, when you have a clique of badass friends and an idea, it’s justifiable that you leave your job to create an online platform dedicated to all the things you love: fashion and drinking. Bodega Blush now has over 1,000 Facebook likes and has done collaborations with big name brands like Sally Hansen and Tito’s Vodka. The goal is to demystify the notion that women and alcohol are mutually exclusive. And so, we toast to Claudia and her big dreams, to her daughter Elena and to the many …